Businesses failing to use data for better marketing decisions - Economic Times

Businesses failing to use data for better marketing decisions - Economic Times | marketing - Google News | August 23, 2015 at 05:07AM

Businesses failing to use data for better marketing decisions Economic Times The survey, with a sample size of over 2,700 marketing professionals across the Asia Pacific region, including 533 from the country, has found that the volume and variety of data are obscuring valuable insights, thus making it harder for businesses to ... and more »

August 23, 2015 at 05:07AM | marketing - Google News
Businesses failing to use data for better marketing decisions - Economic Times
marketing - Google News