New research: Companies plan to massively increase spend on marketing analytics - VentureBeat

New research: Companies plan to massively increase spend on marketing analytics - VentureBeat | marketing - Google News | August 21, 2015 at 12:35PM

VentureBeat

New research: Companies plan to massively increase spend on marketing analytics VentureBeat A new research report on marketing analytics shows that brands plan to increase their spending on the category by a whopping 73 percent over the next three years. For big market cap B2C companies, it's closer to a 100 percent increase. The category not ...

August 21, 2015 at 12:35PM | marketing - Google News
New research: Companies plan to massively increase spend on marketing analytics - VentureBeat
marketing - Google News