Disney unveils Star Wars toys amid marketing blitz - Arizona Daily Star

Disney unveils Star Wars toys amid marketing blitz - Arizona Daily Star | marketing - Google News | September 05, 2015 at 08:02AM

Disney unveils Star Wars toys amid marketing blitz Arizona Daily Star The massive marketing blitz, which Disney has named "Force Friday," spans all kinds of media and included an 18-hour global "unboxing" streamed live on YouTube. Meanwhile, major toy retailers around the world opened their doors and held special events ... and more »

September 05, 2015 at 08:02AM | marketing - Google News
Disney unveils Star Wars toys amid marketing blitz - Arizona Daily Star
marketing - Google News