Responsible shopper marketing: Rewarding customers for doing the right thing - Treehugger

Responsible shopper marketing: Rewarding customers for doing the right thing - Treehugger | marketing - Google News | June 06, 2016 at 01:10PM

Treehugger

Responsible shopper marketing: Rewarding customers for doing the right thing Treehugger Standard marketing says that functional, emotional, and social benefits are types of values consumers look for when buying a product. In addition to cost, performance and credibility are prohibitive barriers to sustainable purchases and habits. To ...

June 06, 2016 at 01:10PM | marketing - Google News
Responsible shopper marketing: Rewarding customers for doing the right thing - Treehugger
marketing - Google News