MediaPost Communications |
Shopper Marketing Moving From In-Store To Omnichannel
MediaPost Communications Once considered only a point-of-purchase and in-store channel, shopper marketing — thanks to technology — has grown to involve the entire omnichannel experience. According to a report from the Association of National Advertisers and GfK, investment ... Shopper marketing influences long-term behavior in digital age: report Study: Digital revolution transforming shopper marketing |
July 26, 2016 at 08:20PM | marketing - Google News
Shopper Marketing Moving From In-Store To Omnichannel - MediaPost Communications
marketing - Google News
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