Zeta buys Acxiom's email unit to boost analytical marketing service - SiliconANGLE (blog)

Zeta buys Acxiom's email unit to boost analytical marketing service - SiliconANGLE (blog) | marketing - Google News | August 05, 2016 at 10:47AM

SiliconANGLE (blog)

Zeta buys Acxiom's email unit to boost analytical marketing service SiliconANGLE (blog) Zeta Interactive Corp., a data-driven marketing firm that started life in the student loans business and then pivoted during the recession, is growing its footprint to 1,300 employees in 25 offices with the acquisition of Acxiom Ltd.'s Acxiom Impact ... Zeta Interactive acquires Acxiom's marketing division, ImpactMarketing Land Marketing tech firm Zeta Interactive acquires rival Acxiom ImpactCrain's New York Business all 10 news articles »

August 05, 2016 at 10:47AM | marketing - Google News
Zeta buys Acxiom's email unit to boost analytical marketing service - SiliconANGLE (blog)
marketing - Google News