Salesforce Agrees to Buy Marketing-Data Startup Krux - Wall Street Journal

Salesforce Agrees to Buy Marketing-Data Startup Krux - Wall Street Journal | marketing - Google News | October 03, 2016 at 05:09PM

Wall Street Journal

Salesforce Agrees to Buy Marketing-Data Startup Krux Wall Street Journal Krux is a six-year-old firm that provides companies with information enabling them to hone their marketing and advertising. The company, which already has a partnership with Salesforce, mines data across the internet and analyzes it to better ... To beef up in marketing, Salesforce will buy Krux for $340M in cash, up to $750M overallTechCrunch Salesforce to Spend Millions on This Hot Marketing Tech StartupFortune Salesforce acquiring marketing data software company KruxZDNet AdExchanger -Bloomberg -MuMbrella all 81 news articles »

October 03, 2016 at 05:09PM | marketing - Google News
Salesforce Agrees to Buy Marketing-Data Startup Krux - Wall Street Journal
marketing - Google News