AI is sneaking into marketing in small, invisible, ways - Campaign Asia-Pacific

AI is sneaking into marketing in small, invisible, ways - Campaign Asia-Pacific | marketing - Google News | January 06, 2017 at 12:27AM

Campaign Asia-Pacific

AI is sneaking into marketing in small, invisible, ways Campaign Asia-Pacific AI is also having a large impact in marketing automation, where it's used to analyse behaviour to better guide customers through the sales cycle and follow-up content. Another field where AI and algorithms are becoming quite prevalent is product pricing.

January 06, 2017 at 12:27AM | marketing - Google News
AI is sneaking into marketing in small, invisible, ways - Campaign Asia-Pacific
marketing - Google News