Shea Moisture's Painful Lesson in Marketing While Black - Black Enterprise

Shea Moisture's Painful Lesson in Marketing While Black - Black Enterprise | marketing - Google News | April 26, 2017 at 05:06AM

Black Enterprise

Shea Moisture's Painful Lesson in Marketing While Black Black Enterprise Black-owned businesses that become huge successes are often posed with a marketing conundrum if that success came from targeting a specific demographic. In this case, Sundial Creations, the makers of the Shea Moisture line, and the relationship it ... Black Women Are Upset Over SheaMoisture's New Whitewashing Marketing PloyThe Root Controversial Shea Moisture Product Commercial April 2017YouTube all 82 news articles »

April 26, 2017 at 05:06AM | marketing - Google News
Shea Moisture's Painful Lesson in Marketing While Black - Black Enterprise
marketing - Google News