terça-feira, 23 de maio de 2017

EasyJet CEO Carolyn McCall urges marketers to stop 'over-using' the term innovation - Marketing Week

EasyJet CEO Carolyn McCall urges marketers to stop 'over-using' the term innovation - Marketing Week | marketing - Google News | May 23, 2017 at 05:54AM

Marketing Week

EasyJet CEO Carolyn McCall urges marketers to stop 'over-using' the term innovation
Marketing Week
The EasyJet CEO, who was speaking to Marketing Week at Mumsnet's recent Mumstock event, believes marketers also need to consider how digital transformation can help them personalise the brand experience to create more intimate relationships with ...


May 23, 2017 at 05:54AM | marketing - Google News
EasyJet CEO Carolyn McCall urges marketers to stop 'over-using' the term innovation - Marketing Week
marketing - Google News

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