Virtual reality enters its 'trough of despair' as shipments decline - Marketing Land

Virtual reality enters its 'trough of despair' as shipments decline - Marketing Land | marketing - Google News | September 06, 2018 at 04:40PM

Marketing Land

Virtual reality enters its 'trough of despair' as shipments decline Marketing Land The novelty of VR, aggressive hype and early marketing, bundling and price drops helped to propel and prop up initial shipments and sales figures. But as those tactics wane in the face of flagging consumer interest, the brands are pulling back ... and more »

September 06, 2018 at 04:40PM | marketing - Google News
Virtual reality enters its 'trough of despair' as shipments decline - Marketing Land
marketing - Google News