What Lessons Marketers Can Learn From Nike About Cause Marketing
Adweek Jeetendr Sehdev, The New York Times bestselling author of The Kim Kardashian Principle and celebrity branding authority, spoke exclusively about Nike's unique approach to cause-related marketing. A guiding principle of his book is to “sacrifice ... |
September 06, 2018 at 12:18PM | marketing - Google News
What Lessons Marketers Can Learn From Nike About Cause Marketing - Adweek
marketing - Google News
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