CNBC |
Brand fragmentation is 'a massive risk': Unilever marketing chief
CNBC Using a variety of ways to communicate with people about your brand is a great opportunity but it also brings with it risks that people will experience it in many different ways, Unilever's chief marketing officer Keith Weed told CNBC. Speaking to CNBC ... |
February 23, 2017 at 07:57AM | marketing - Google News
Brand fragmentation is 'a massive risk': Unilever marketing chief - CNBC
marketing - Google News
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