Poor-selling Discover Pass gets new design, marketing strategy - Kitsap Sun

Poor-selling Discover Pass gets new design, marketing strategy - Kitsap Sun | marketing - Google News | February 12, 2015 at 04:04AM

Kitsap Sun

Poor-selling Discover Pass gets new design, marketing strategy Kitsap Sun After nearly four years of disappointing sales, Washington State Parks is trying out a new design and an Internet-focused marketing strategy for the Discover Pass. The new full-color model is sturdier and more recognizable than the flimsy paper one ...

February 12, 2015 at 04:04AM | marketing - Google News

Poor-selling Discover Pass gets new design, marketing strategy - Kitsap Sun

marketing - Google News