INSIGHT-New breed of food execs raised on mergers, not marketing - Reuters

INSIGHT-New breed of food execs raised on mergers, not marketing - Reuters | marketing - Google News | May 21, 2015 at 07:58AM

INSIGHT-New breed of food execs raised on mergers, not marketing Reuters LONDON, May 21 (Reuters) - The consumer goods world has long been dominated by marketing whiz kids raised through the ranks of Procter & Gamble or PepsiCo, but the executives now in demand come from a new school that values cost-cutting and ... and more »

May 21, 2015 at 07:58AM | marketing - Google News
INSIGHT-New breed of food execs raised on mergers, not marketing - Reuters
marketing - Google News