Coke tries out beacon marketing - Warc

Coke tries out beacon marketing - Warc | marketing - Google News | August 16, 2015 at 08:03PM

Coke tries out beacon marketing Warc OSLO: A recent proximity marketing experiment using beacon technology has delivered encouraging results for drinks giant Coca-Cola, which may now seek to extend the test to other areas. In a pilot scheme conducted in May and June this year, Coca-Cola ... and more »

August 16, 2015 at 08:03PM | marketing - Google News
Coke tries out beacon marketing - Warc
marketing - Google News