Adobe Doubles Down on Marketing Analytics - Fortune

Adobe Doubles Down on Marketing Analytics - Fortune | marketing - Google News | March 22, 2016 at 01:02AM

Fortune

Adobe Doubles Down on Marketing Analytics Fortune The effort, dubbed the Adobe Marketing Cloud Device Co-op, is one of several ways the software maker plans to use sophisticated marketing analytics to distinguish its strategy from those of big rivals, such as Oracle ORCL 0.31% and Salesforce CRM -0.55 ... Adobe Marketing Cloud Redefines TV ExperienceBusiness Wire (press release) Adobe ups data science game, revamps Marketing Cloud, launches co-op for cross device marketingZDNet all 9 news articles »

March 22, 2016 at 01:02AM | marketing - Google News
Adobe Doubles Down on Marketing Analytics - Fortune
marketing - Google News