Yoga guru rewrites consumer marketing rules in India - Financial Times

Yoga guru rewrites consumer marketing rules in India - Financial Times | marketing - Google News | March 27, 2016 at 09:50AM

Financial Times

Yoga guru rewrites consumer marketing rules in India Financial Times “The company's business model is rewriting the rules of consumer marketing in India.” At Patanjali's 150-acre production zone at the foothills of the Himalayas, Mr Ramdev says the operation — in which he claims to hold no economic stake — is not a ... and more »

March 27, 2016 at 09:50AM | marketing - Google News
Yoga guru rewrites consumer marketing rules in India - Financial Times
marketing - Google News