CampaignLive |
Apple's magic lies in the 'single line', says marketing veteran
CampaignLive Speaking at the Revolution: Festival of Ideas last week, Johnson said Apple's marketing engine was geared to 25-week launch cycles. "So 25 weeks out, you had to think about packaging, design photography and retail communications," she said. "Our job ... Report: Most iOS app store revenue goes to top 1 percent of publishers |
May 16, 2016 at 08:46AM | marketing - Google News
Apple's magic lies in the 'single line', says marketing veteran - CampaignLive
marketing - Google News
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