Consumer packaged goods industry leads the way in beacon-based marketing - Business Insider

Consumer packaged goods industry leads the way in beacon-based marketing - Business Insider | marketing - Google News | May 25, 2016 at 03:31AM

Business Insider

Consumer packaged goods industry leads the way in beacon-based marketing Business Insider Based on the current state of beacon deployment and consumer engagement, BI Intelligence, Business Insider's premium research service, estimates that the addressable market for beacon-influenced CPG sales is 13% of total sales within the category, ... and more »

May 25, 2016 at 03:31AM | marketing - Google News
Consumer packaged goods industry leads the way in beacon-based marketing - Business Insider
marketing - Google News