Marketing in China: How Marketers Adapt to an O2O World - eMarketer

Marketing in China: How Marketers Adapt to an O2O World - eMarketer | marketing - Google News | July 22, 2016 at 01:07AM

Marketing in China: How Marketers Adapt to an O2O World eMarketer Alex Misseri, senior vice president and head of ecommerce practice at digital marketing agency Razorfish in Shanghai, spoke with eMarketer's David Green about the challenges marketers in China confront in the race to adapt to an online-to-offline (O2O) ...

July 22, 2016 at 01:07AM | marketing - Google News
Marketing in China: How Marketers Adapt to an O2O World - eMarketer
marketing - Google News