Study: Digital revolution transforming shopper marketing - Chain Store Age

Study: Digital revolution transforming shopper marketing - Chain Store Age | marketing - Google News | July 26, 2016 at 01:31PM

Chain Store Age

Study: Digital revolution transforming shopper marketing Chain Store Age That's according to a new report from the ANA (Association of National Advertisers), conducted in partnership with market research firm GfK, which finds that shopper marketing, long considered an in-store discipline, is evolving into an omnichannel ... and more »

July 26, 2016 at 01:31PM | marketing - Google News
Study: Digital revolution transforming shopper marketing - Chain Store Age
marketing - Google News