Arnold Palmer was the father of modern day sports marketing - ESPN

Arnold Palmer was the father of modern day sports marketing - ESPN | marketing - Google News | September 25, 2016 at 11:38PM

ESPN

Arnold Palmer was the father of modern day sports marketing ESPN Arnold Palmer was one of the best golfers of all time. But he was also one of the best marketers of all time. In his lifetime, he earned nearly $7 million on the golf course. Off of it? He made at least 50 times that. Without Arnold, and his agent Mark ... and more »

September 25, 2016 at 11:38PM | marketing - Google News
Arnold Palmer was the father of modern day sports marketing - ESPN
marketing - Google News