The 3 things to look for in a customer-centric marketing tool - Marketing Land

The 3 things to look for in a customer-centric marketing tool - Marketing Land | marketing - Google News | September 26, 2016 at 10:37AM

Marketing Land

The 3 things to look for in a customer-centric marketing tool Marketing Land Of course, the teams still want to drive sales, but following the theory of “customer-centric marketing,” they now place the individual customer at the center of marketing design and delivery rather than the product. This shift started with the ... Oracle Marketing Cloud Extends Leadership with Next Generation of Cross-Channel Orchestration CanvasPR Newswire (press release) all 3 news articles »

September 26, 2016 at 10:37AM | marketing - Google News
The 3 things to look for in a customer-centric marketing tool - Marketing Land
marketing - Google News