Unilever consolidates local and global marketing units - CampaignLive

Unilever consolidates local and global marketing units - CampaignLive | marketing - Google News | September 22, 2016 at 03:21AM

CampaignLive

Unilever consolidates local and global marketing units CampaignLive The shake-up has been dubbed "Marketing in a connected world". Under the changes, local "brand builders" at Unilever, which owns brands including Persil and Lynx, will report directly to "brand developers", the global marketers in charge of brand ... and more »

September 22, 2016 at 03:21AM | marketing - Google News
Unilever consolidates local and global marketing units - CampaignLive
marketing - Google News