Morrisons on why Christmas campaigns should not be 'isolated events' - Marketing Week

Morrisons on why Christmas campaigns should not be 'isolated events' - Marketing Week | marketing - Google News | November 05, 2016 at 09:02PM

Marketing Week

Morrisons on why Christmas campaigns should not be 'isolated events' Marketing Week According to Morrisons' marketing director Andy Atkinson, it was crucial that the big four supermarket launched a Christmas campaign that wasn't just a one-off like the ads typically seen by the likes of John Lewis and Sainsbury's. He told Marketing ... and more »

November 05, 2016 at 09:02PM | marketing - Google News
Morrisons on why Christmas campaigns should not be 'isolated events' - Marketing Week
marketing - Google News