Why Having a Location-first Marketing Strategy Pays Off - Knowledge@Wharton

Why Having a Location-first Marketing Strategy Pays Off - Knowledge@Wharton | marketing - Google News | May 22, 2017 at 05:26PM

Why Having a Location-first Marketing Strategy Pays Off Knowledge@Wharton This perspective about location, long regarded as a time-honored pillar of marketing, faced a dramatic challenge some two decades ago with the arrival of the world wide web. With the widespread adoption of high-speed internet during the 1990s ...

May 22, 2017 at 05:26PM | marketing - Google News
Why Having a Location-first Marketing Strategy Pays Off - Knowledge@Wharton
marketing - Google News