Data Can Do for Change Management What It Did for Marketing - Harvard Business Review

Data Can Do for Change Management What It Did for Marketing - Harvard Business Review | marketing - Google News | July 31, 2017 at 12:20PM

Harvard Business Review

Data Can Do for Change Management What It Did for Marketing Harvard Business Review Business in the 21st century is being redefined by a data-driven revolution. Take the MIT Media Lab's experiment to see whether it could estimate retail sales performance on “Black Friday,” the day following the US Thanksgiving holiday. Instead of ...

July 31, 2017 at 12:20PM | marketing - Google News
Data Can Do for Change Management What It Did for Marketing - Harvard Business Review
marketing - Google News