quinta-feira, 28 de setembro de 2017

If Marketing Analytics Improve ROI, Why Don't Marketers Make The Commitment? - Forbes

If Marketing Analytics Improve ROI, Why Don't Marketers Make The Commitment? - Forbes | marketing - Google News | September 28, 2017 at 07:00AM

Forbes

If Marketing Analytics Improve ROI, Why Don't Marketers Make The Commitment?
Forbes
A new study conducted by Forbes CMO Practice and Neustar shows that marketers who invest more than 10% of their working media budgets in marketing performance measurement (MPM) are three times more likely to exceed their growth plans by 25%.


September 28, 2017 at 07:00AM | marketing - Google News
If Marketing Analytics Improve ROI, Why Don't Marketers Make The Commitment? - Forbes
marketing - Google News

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