quinta-feira, 23 de novembro de 2017

How An Obsession With Data Ruined Influencer Marketing - Forbes

How An Obsession With Data Ruined Influencer Marketing - Forbes | marketing - Google News | November 22, 2017 at 11:00AM

Forbes

How An Obsession With Data Ruined Influencer Marketing
Forbes
Put another way, our yearning to concretely measure all marketing activities leads us to do less effective things just because they're more measurable. While responsibility and accountability are indeed hallmarks of great marketers, the quality that ...


November 22, 2017 at 11:00AM | marketing - Google News
How An Obsession With Data Ruined Influencer Marketing - Forbes
marketing - Google News

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