domingo, 26 de novembro de 2017

How An Obsession With Data Ruined Influencer Marketing - Forbes

How An Obsession With Data Ruined Influencer Marketing - Forbes | marketing - Google News | November 22, 2017 at 11:00AM

Forbes

How An Obsession With Data Ruined Influencer Marketing
Forbes
The trouble with that is so many of the things that make great marketing simply can't be measured -- at least not precisely -- and insisting on measurability above all else means that we forego tactics and initiatives that have the potential to drive ...


November 22, 2017 at 11:00AM | marketing - Google News
How An Obsession With Data Ruined Influencer Marketing - Forbes
marketing - Google News

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