New HOVR Shoe Is Under Armour's Biggest Ever Product Marketing Campaign - Fast Company

New HOVR Shoe Is Under Armour's Biggest Ever Product Marketing Campaign - Fast Company | marketing - Google News | February 01, 2018 at 10:51AM

Fast Company

New HOVR Shoe Is Under Armour's Biggest Ever Product Marketing Campaign Fast Company Senior vice president of global brand management Adrienne Lofton says it's the largest product marketing campaign that the company has ever taken on, and the first time a product is launching globally at the same time. “It's the biggest from an ... and more »

February 01, 2018 at 10:51AM | marketing - Google News
New HOVR Shoe Is Under Armour's Biggest Ever Product Marketing Campaign - Fast Company
marketing - Google News