PepsiCo steps up marketing investment on its 'big brands' - Marketing Interactive

PepsiCo steps up marketing investment on its 'big brands' - Marketing Interactive | marketing - Google News | February 19, 2018 at 12:49AM

Marketing Interactive

PepsiCo steps up marketing investment on its 'big brands' Marketing Interactive According to Indra K. Nooyi, chairman and CEO of PepsiCo Inc, the company looks to step up investment spending in advertising, marketing, frontline workforce training, digital capability, data analytics and e-commerce. The move comes as its investment ...

February 19, 2018 at 12:49AM | marketing - Google News
PepsiCo steps up marketing investment on its 'big brands' - Marketing Interactive
marketing - Google News