Thomas Barta: To fix marketing's perception problem, we must overcome three issues - Marketing Week

Thomas Barta: To fix marketing's perception problem, we must overcome three issues - Marketing Week | marketing - Google News | November 05, 2018 at 04:04AM

Marketing Week

Thomas Barta: To fix marketing's perception problem, we must overcome three issues Marketing Week Depending upon which study you pick, between 50% and 80% of CEOs don't trust marketing (some of these studies were done by marketers, so maybe we can't trust these numbers either). I don't know about you, but I find these figures apocalyptic.

November 05, 2018 at 04:04AM | marketing - Google News
Thomas Barta: To fix marketing's perception problem, we must overcome three issues - Marketing Week
marketing - Google News