Diversity In Influencer Marketing: Why Representation Matters Forbes
YouTuber influencer culture has seen a fair amount of drama lately. There was the famous feud between James Charles and Tati Westbrook, and during that timeframe, Gen Z fashion app Dote was called out across social media for their lack of diversity in their Dote Girls branded campaigns. At a recent influencer trip, YouTube star Daniella Perkins shared her experience with racial exclusion at the Dote house where the influencers were staying and promoting Dote at Coachella. This shocking revelation prompted many A-list Gen Z influencers such as Emma Chamberlain, Ellie Thumann, and Summer Mcke...
June 02, 2019 at 08:56PM | "marketing" - Google News
Diversity In Influencer Marketing: Why Representation Matters - Forbes
"marketing" - Google News
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