Storytelling Snobs Who Don't Realise How Powerful Content Marketing Can Be - Forbes

Storytelling Snobs Who Don't Realise How Powerful Content Marketing Can Be - Forbes | marketing - Google News | June 01, 2016 at 08:03AM

Forbes

Storytelling Snobs Who Don't Realise How Powerful Content Marketing Can Be Forbes A couple of years ago I sat next to a fellow journalist at dinner. He worked on a self-styled 'serious' newspaper and expressed horror that I was wasting my talent. Having spent two decades climbing to the near-summit of popular journalism, I decided ...

June 01, 2016 at 08:03AM | marketing - Google News
Storytelling Snobs Who Don't Realise How Powerful Content Marketing Can Be - Forbes
marketing - Google News

Social Marketing Software Specialist Scores $50 Million - Fortune

Social Marketing Software Specialist Scores $50 Million - Fortune | marketing - Google News | June 01, 2016 at 08:01AM

Fortune

Social Marketing Software Specialist Scores $50 Million Fortune Spredfast's product suite includes applications for monitoring social media accounts and using the interactions happening there for marketing purposes. One is to add more options for customer service requests or inquiries originating from social ... Spredfast raises $50 million to bring social marketing to more enterprise appsVentureBeat all 3 news articles »

June 01, 2016 at 08:01AM | marketing - Google News
Social Marketing Software Specialist Scores $50 Million - Fortune
marketing - Google News

Joe Pulizzi's Content Marketing Institute acquired for $17.6 million by UBM global media company, #CMWorld to stay ... - cleveland.com

Joe Pulizzi's Content Marketing Institute acquired for $17.6 million by UBM global media company, #CMWorld to stay ... - cleveland.com | marketing - Google News | June 01, 2016 at 06:02AM

cleveland.com

Joe Pulizzi's Content Marketing Institute acquired for $17.6 million by UBM global media company, #CMWorld to stay ... cleveland.com CLEVELAND, Ohio -- Joe Pulizzi's Content Marketing Institute, the company that organizes and hosts the annual Content Marketing World conference in Cleveland, has been acquired by UBM plc, a London-based global organizer of business-to-business ... UBM to Acquire Content Marketing Institute's Leading Marketing Trade Shows and BrandsPR Newswire (press release) all 5 news articles »

June 01, 2016 at 06:02AM | marketing - Google News
Joe Pulizzi's Content Marketing Institute acquired for $17.6 million by UBM global media company, #CMWorld to stay ... - cleveland.com
marketing - Google News

Brandnew IO launches influencer marketing platform - VentureBeat

Brandnew IO launches influencer marketing platform - VentureBeat | marketing - Google News | June 01, 2016 at 05:30AM

VentureBeat

Brandnew IO launches influencer marketing platform VentureBeat In an age when user acquisition costs are soaring, and the effectiveness of ads is in question, marketing to people with a lot of social influence is “in.” Influencers who endorse brands and products can be seen as more authentic than traditional ...

June 01, 2016 at 05:30AM | marketing - Google News
Brandnew IO launches influencer marketing platform - VentureBeat
marketing - Google News

UBM to Acquire Content Marketing Institute's Leading Marketing Trade Shows and Brands - PR Newswire (press release)

UBM to Acquire Content Marketing Institute's Leading Marketing Trade Shows and Brands - PR Newswire (press release) | marketing - Google News | June 01, 2016 at 04:27AM

UBM to Acquire Content Marketing Institute's Leading Marketing Trade Shows and Brands PR Newswire (press release) UBM plc (LSE: UBM-LN), the world's leading business-to-business events organizer and marketing services organization, today announced that it has acquired the Content Marketing Institute ("CMI"). This acquisition further consolidates UBM's position as ... and more »

June 01, 2016 at 04:27AM | marketing - Google News
UBM to Acquire Content Marketing Institute's Leading Marketing Trade Shows and Brands - PR Newswire (press release)
marketing - Google News

Thor Equities quietly marketing chunk of NYC commercial portfolio - The Real Deal Magazine

Thor Equities quietly marketing chunk of NYC commercial portfolio - The Real Deal Magazine | marketing - Google News | May 31, 2016 at 07:06PM

The Real Deal Magazine

Thor Equities quietly marketing chunk of NYC commercial portfolio The Real Deal Magazine JLL is marketing 597 Fifth Avenue, while Eastdil and CBRE are marketing 530 Fifth and 590 Fifth, respectively, sources said. Meridian is marketing 1231 Third, 57-63 Greene Street ,155 Mercer Street and 164 Fifth, sources said. Most of the agents were ...

May 31, 2016 at 07:06PM | marketing - Google News
Thor Equities quietly marketing chunk of NYC commercial portfolio - The Real Deal Magazine
marketing - Google News

The 7 habits of highly effective digital marketers: agile skill sets - Marketing Land

The 7 habits of highly effective digital marketers: agile skill sets - Marketing Land | marketing - Google News | May 31, 2016 at 11:27AM

Marketing Land

The 7 habits of highly effective digital marketers: agile skill sets Marketing Land According to a 2014 Experian Marketing Services survey, 80 percent of marketers worldwide plan to run cross-channel marketing campaigns, and 88 percent of those planned on integrating three or more channels. By breaking down the barriers that separate ... Don't expect a digital blood-bath: content marketing is unlikely to replace advertisingMuMbrella The 3 Phases of a Killer Content Marketing StrategyBusiness 2 Community all 7 news articles »

May 31, 2016 at 11:27AM | marketing - Google News
The 7 habits of highly effective digital marketers: agile skill sets - Marketing Land
marketing - Google News