Personalised marketing at scale is the next big thing in digital - The Guardian

Personalised marketing at scale is the next big thing in digital - The Guardian | marketing - Google News | March 19, 2015 at 08:29AM

The Guardian

Personalised marketing at scale is the next big thing in digital The Guardian If you haven't heard this latest buzz phrase yet, you're missing out. “Personalised marketing at scale” might be fast becoming the newest digital marketing trend, but far from being a throw-away gimmick, it represents a new way of thinking that will ...

March 19, 2015 at 08:29AM | marketing - Google News

Personalised marketing at scale is the next big thing in digital - The Guardian

marketing - Google News