Nutella's selfie jar label marketing plan turns bitter - Sydney Morning Herald

Nutella's selfie jar label marketing plan turns bitter - Sydney Morning Herald | marketing - Google News | September 18, 2015 at 02:55AM

Sydney Morning Herald

Nutella's selfie jar label marketing plan turns bitter Sydney Morning Herald The story is always the same - well-known brand launches an earnest promotion, the internet makes a mockery of it and the whole thing ends in disaster. Perhaps "disaster" would be too strong a word in the case of Nutella, whose marketing boffins have ... and more »

September 18, 2015 at 02:55AM | marketing - Google News
Nutella's selfie jar label marketing plan turns bitter - Sydney Morning Herald
marketing - Google News