In email marketing, novelty items spark interest but not sales - VentureBeat

In email marketing, novelty items spark interest but not sales - VentureBeat | marketing - Google News | October 28, 2015 at 02:00PM

VentureBeat

In email marketing, novelty items spark interest but not sales VentureBeat If you want to sell something in big numbers via email marketing, you'd better make it dull and boring. That's one (over-simplified) finding in a new study from Retention Science, which collected data from 1 billion emails over the course of the last ... How to Send the (Almost) Perfect EmailDirect Marketing News all 2 news articles »

October 28, 2015 at 02:00PM | marketing - Google News
In email marketing, novelty items spark interest but not sales - VentureBeat
marketing - Google News