terça-feira, 26 de abril de 2016

The Prisoner's Dilemma of Marketing and Digital Experience - CMSWire

The Prisoner's Dilemma of Marketing and Digital Experience - CMSWire | marketing - Google News | April 26, 2016 at 09:41AM

CMSWire

The Prisoner's Dilemma of Marketing and Digital Experience
CMSWire
I've seen first-hand the combat between marketing and DX that has heated up over the last couple of years, as traditional IT-led functions grapple with a transformation geared towards serving customers and delivering a best-in-class brand experience.


April 26, 2016 at 09:41AM | marketing - Google News
The Prisoner's Dilemma of Marketing and Digital Experience - CMSWire
marketing - Google News

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