Ignore Influencer Marketing at Your Own Risk - CMSWire

Ignore Influencer Marketing at Your Own Risk - CMSWire | marketing - Google News | October 07, 2016 at 01:43PM

CMSWire

Ignore Influencer Marketing at Your Own Risk CMSWire In order to work, influencer marketing has to be authentic. A study by Bazaarvoice found that 48 percent of consumers assume most reviews are fake (I'm in that boat), so authenticity matters. And remember that a testimonial on your website is still ... and more »

October 07, 2016 at 01:43PM | marketing - Google News
Ignore Influencer Marketing at Your Own Risk - CMSWire
marketing - Google News