What Is Personalization in Marketing? - Business 2 Community

What Is Personalization in Marketing? - Business 2 Community | marketing - Google News | July 02, 2017 at 05:02PM

Business 2 Community

What Is Personalization in Marketing? Business 2 Community The Desire for Control: Personalized marketing works for the consumers, filtering out unnecessary information and handing over the control to the consumer. Andrew Shapiro, the author of The Control Revolution points out that “our interest in personal ...

July 02, 2017 at 05:02PM | marketing - Google News
What Is Personalization in Marketing? - Business 2 Community
marketing - Google News