Marketing Week |
How Diageo is proving marketing effectiveness
Marketing Week Marketers have plenty of influence at Diageo. It owns some of the biggest brands in the alcoholic drinks sector, has a CMO, Syl Saller, who sits on the executive board and a former marketer Ivan Menezes as CEO. That means the 'colouring-in department' ... |
October 11, 2017 at 10:42AM | marketing - Google News
How Diageo is proving marketing effectiveness - Marketing Week
marketing - Google News
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