Netflix's Marketing Spending Could Hold Down Long-Term Margins - Motley Fool

Netflix's Marketing Spending Could Hold Down Long-Term Margins - Motley Fool | marketing - Google News | June 25, 2018 at 12:35PM

Motley Fool

Netflix's Marketing Spending Could Hold Down Long-Term Margins Motley Fool However, Netflix is discovering that it's important to spend heavily on marketing to drive "buzz" about its original content, so that it can keep existing subscribers on board and attract new ones. In the long run, marketing spending could rise just as ... and more »

June 25, 2018 at 12:35PM | marketing - Google News
Netflix's Marketing Spending Could Hold Down Long-Term Margins - Motley Fool
marketing - Google News