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In Hindsight: How 'Star Wars: The Force Awakens' Ran a Great Marketing Campaign
Forbes 'In Hindsight' is a weekly column where I take a look at the aftermath of a film's opening weekend and dive into what its marketing campaign did right, where it went wrong, and how it impacted the bottom line. Welcome to the first-ever 'In Hindsight. Content Marketing Lessons from 'Star Wars: The Force Awakens' Star Wars: The Force Awakens was originally called Shadow of the Empire |
December 28, 2015 at 07:44PM | marketing - Google News
In Hindsight: How 'Star Wars: The Force Awakens' Ran a Great Marketing Campaign - Forbes
marketing - Google News
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