From marketing director to MD: Weetabix's Sally Abbott on 'failing forward' and driving growth - Marketing Week

From marketing director to MD: Weetabix's Sally Abbott on 'failing forward' and driving growth - Marketing Week | marketing - Google News | August 22, 2017 at 10:55AM

Marketing Week

From marketing director to MD: Weetabix's Sally Abbott on 'failing forward' and driving growth Marketing Week Abbott made the move to managing director in July, nine years since joining Weetabix as marketing director following a 14-year career at Kraft Foods. Her promotion marked the latest development in a period of change for the British cereal giant. This ...

August 22, 2017 at 10:55AM | marketing - Google News
From marketing director to MD: Weetabix's Sally Abbott on 'failing forward' and driving growth - Marketing Week
marketing - Google News