Some companies backtrack on taking marketing in-house
Digiday The rush of advertisers trying to do more marketing themselves is as much a threat to agencies and ad platforms as it is an opportunity. Some advertisers are going back to media agencies and ad tech vendors after struggling to run those services ... |
August 28, 2018 at 01:01AM | marketing - Google News
Some companies backtrack on taking marketing in-house - Digiday
marketing - Google News
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