Is Your Marketing Department Structured for the Last Century? - The Financial Brand

Is Your Marketing Department Structured for the Last Century? - The Financial Brand | marketing - Google News | April 23, 2015 at 01:17AM

Is Your Marketing Department Structured for the Last Century? The Financial Brand Marketing has always been an afterthought in banking. For many years, marketing wasn't even necessary. Bank regulators quelled competition by controlling everything — entrants, operations, expansion, products and even rate. Accounting, mortgage and ...

April 23, 2015 at 01:17AM | marketing - Google News
Is Your Marketing Department Structured for the Last Century? - The Financial Brand
marketing - Google News