quinta-feira, 29 de dezembro de 2016

Getting Started With Agile Marketing Measurement - Forbes

Getting Started With Agile Marketing Measurement - Forbes | marketing - Google News | December 27, 2016 at 02:04AM

Forbes

Getting Started With Agile Marketing Measurement
Forbes
The benefits of agile measurement and marketing are clear. As an example, a McKinsey study published in Harvard Business Review rated the analytics and agility capabilities of various companies' marketing orgs on a scale of 1 to 7; they found that ...


December 27, 2016 at 02:04AM | marketing - Google News
Getting Started With Agile Marketing Measurement - Forbes
marketing - Google News

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