Why influencer marketing proved the answer for this brand's awareness challenge - CMO

Why influencer marketing proved the answer for this brand's awareness challenge - CMO | marketing - Google News | March 25, 2018 at 05:30PM

Why influencer marketing proved the answer for this brand's awareness challenge CMO It's not hard to find social media influencers to talk about holidays, restaurants and televisions. But what about a gel designed to alleviate vaginal dryness? That was the challenge facing Leandro De Lima. As Asia-Pacific marketing manager for US ... and more »

March 25, 2018 at 05:30PM | marketing - Google News
Why influencer marketing proved the answer for this brand's awareness challenge - CMO
marketing - Google News